07 November 2008

Magazine layout research exercise

Pick up a recent (within the last 12 months) copy of Wired magazine, or even better, head to the library to compare multiple issues. Each one is a master class in typography and page layout. Examine the typographic variety and marvel at the skill with which the designers combine typefaces – in one issue I counted eight distinct typefaces used on one spread, and it looks effortless.

Study the Contents, Departments and Feature Articles. How many grid variations can you find in one issue? If you lay the various grids over one another, how do they relate? Are all of the columns the same width and depth, do they start and end in the same place? Why, or why not?

If you buy your own copy, take it apart. If you go to the library, take tracing paper and lay it over the pages. Using the text provided for your issue of Baseline, reconstruct the grid of a Wired feature article that has at least 3 pages of text. Print it in black and white and bring it to class on Monday.

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